Authentic employee recognition is what keeps a positive company culture alive. It’s not just about saying “good job” but really meaning it, showing that you see and appreciate their hard work. This kind of recognition builds trust, bonds teams tighter, and keeps folks motivated to bring their A-game. Plus, it’s a win-win – happier employees stick around longer and keep crushing it, which spells success for the whole company

That’s why it’s shocking and disheartening when leaders get it wrong. Case in point: Sephora North America hit $10 billion in sales recently and sent out stale cookies to their employees instead of recognizing them in a meaningful way.

So where did Sephora go wrong?

This episode is about how Sephora North America’s leaders missed the mark with their employee recognition program and what leaders like you can do to avoid the same pitfalls.